Marketing myself

I started freelancing full-time at the end of 2007, and for the past ~3 years I’ve managed to make a living without doing any marketing, relying strictly on repeat business and word of mouth referrals.

Now that I’ve reached a point where I know I need to attract clients more specifically to match up with my adapting skill set, I’ve found myself rethinking just about every part of my own “brand”.

Repositioning myself in order to be considered for more Ruby on Rails start up ventures will be my focus this Summer, and getting back into writing articles on the web (some people call it blogging) will be a part of the process.

Here we go.